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About Us

Our Mission

We believe the world deserves to experience essential oils in their purest, most authentic form—directly from the land, climate, and culture that brought them to life. 

We empower independent and regional producers by: 

  • Building geographically themed production clusters.
  • Translating their craft into modern, differentiated brand stories.
  • Transforming raw essential oils into high-value finished products.
  • Expanding global market access via the VL e-commerce ecosystem.
  • Providing quality verification, education, and long-term partnerships.

Together, we make origin-sourced oils irresistible to modern consumers. 

Vision

To build the world’s most trusted and diverse platform for nature-derived wellness, where Small and medium producers thrive and every region’s botanical heritage becomes a global story.

Team Culture Manifesto

“We don’t sell essential oils; we cultivate living mythologies.”

1. We Are Builders of Worlds

  • We believe every region has a pulse — a rhythm shaped by climate, soil, wind, and sunlight.
  • Our work is to translate that pulse into stories, products, and meaning.
  • We listen to landscapes the way others listen to music.

2. We Serve the Makers

  • Small-batch distillers aren’t suppliers.
  • They are the keepers of micro-ecosystems, guardians of heritage, and hands behind purity.
  • Our job is to amplify their craft, not overshadow it.

3. We Turn Nature Into Narrative

  • Every VL product carries a story:
  • A moon-phase harvest.
  • A cold-dawn blooming.
  • A soil type that exists nowhere else.
  • A ritual reinterpreted for modern life.
  • We make nature legible, experiential, and enchanting.

4. We Design for Wonder

  • Young consumers don’t want lectures about aromatherapy.
  • They want discovery, emotion, meaning, and surprises.
  • We make essential oils exciting again — mysterious, stylish, and culturally vibrant.

5. We Build Systems That Make Others Stronger

  • Our technology must empower thousands of small producers, not compete with them.
  • Our platform is an amplifier, not an extraction machine.
  • If the makers win, the ecosystem thrives.

6. We Value Quiet Excellence

  • VL isn’t loud, pushy, or frantic.
  • We work with intention, precision, and taste.
  • We favor thoughtful storytelling over aggressive selling.

7. We Believe in Ethical Enchantment

  • Our myth-making is anchored in truth — real places, real people, real plants.
  • Magic is strongest when rooted in authenticity.

8. We Are a Guild, Not a Company

  • We share knowledge freely.
  • We celebrate the craft.
  • We take pride in mastery.
  • Whether you’re an engineer or a cluster manager, you’re part of a world-building guild.

9. We Grow Sustainably

  • Essential oils come from living ecosystems.
  • Our business must honor that with sustainable sourcing, fair margins, and long-term stewardship.
  • Growth is never worth ecological cost.

10. We Are the Bridge

  • Between ancient land-based craftsmanship
  • and future-facing commerce.
  • Between micro-batch purity
  • and global storytelling.
  • Between quiet artisanship
  • and a new cultural movement.